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• Barnes & Noble Nook Tablet for Small Business Owners May 22, 2012
  “Tablet computers are for kids and gamers” is the prevailing sentiment that I hear from small business owners. The logic is that a tiny handheld computer won’t really help you get your work done. Even Facebook founder Mark Zuckerberg dissed the iPad by stating it is not a mobile device. But despite a myriad of less-than-positive commentary, tablets are a big […]
• Small Businesses Pay More For Health Care Coverage May 22, 2012
  In a 2009 study by the White House, small businesses pay 18% more in premiums for health coverage than their big box competitors per employee.  As a small business owner are you surprised by this statistic? Of course you’re not. Small business owners have been living the health benefit nightmare for many years now, perpetually caught between a rock and healt […]
• Creating Google Alerts Directly in Google Analytics May 22, 2012
  A few weeks back I wrote about the powerful new metrics that small business owners can glean from the new Social reports within Google Analytics. And since that post, even more neat features have been released to help business owners learn more about not only what’s happening on their site, but what’s happening off of it, as well. It’s no secret that I’ve lo […]
• Nominations Are Open for the Small Business Influencer Awards! May 22, 2012
  Does a special person or company come to mind when you think of someone or something important in the world of small business?  Perhaps you think of a client of yours.  Or maybe a favorite vendor or supplier, or a software app that has transformed your small business or made it more profitable.  Or perhaps you think of a favorite journalist who covers issues […]
• How to Create a Bold, Daring and Utterly Irresistible Pricing Model May 22, 2012
  There’s a traditional, somewhat logical, pattern to how business has always been done. The seller describes a product or service, promise benefits, maybe even paints a rosy picture of the prospective buyer’s life with said product or service, and asks the buyer to pay a set price in order to acquire it. While this how [...]How to Create a Bold, Daring and Ut […]