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• Your Secret Weapon in the Battle of Online Reputation February 9, 2012
  As a small business owner, your online reputation matters. More than you might think. In fact, research shows that a negative online reputation can cost you customers. But, other studies have shown that a positive reputation can actually help you gain them. That’s because 49% of local consumers are more likely to use a business after theyRead MoreFrom Small […]
• 5 Things Business Owners Shouldn’t Skimp on February 9, 2012
  As small business owners, we’re all strapped for cash and we hate spending unnecessarily. That being said, not everything should be DIY (do-it-yourself). Sometimes trying to save money and do things yourself costs you more in lost time and lost business than you saved in cash. Consider handing these over to the experts: 1. Business Cards Sure, Vistaprint and […]
• Triumph of the Business Bloggers February 9, 2012
  Do you blog for your business? If so, you’re not alone. But how does blogging really benefit your business? Can you make money from your blog, create community, connect with customers and peers? Well, all of the above, in fact. But, if you really want to know what blogging’s all about, read on! Ecosystem The real benefits of blogging. The truth is you may ne […]
• Understanding Women Workers February 8, 2012
  One of the secrets to getting the most from your employees is understanding the challenges they face, not only in the workplace but in the rest of their lives. A comprehensive new report, Women & the Workplace, by Inforum and Sphere Trending has some insights on a key group of employees: women. The recent recession had been dubbed a “mancession” as men l […]
• Guidelines to Selecting a Home-Based Franchise that is Right for You. February 8, 2012
    Carefully consider a number of factors, such as the demand for the products or services, likely competition, the franchisor's background, and the level of training and support you will receive. Many people dream of being an entrepreneur. By purchasing and starting a franchise, you often can sell goods and services that have instant name recognition, a […]