• One on One: T.A. McCann of Gist.com September 10, 2010
    Welcome to the One on One conversation series, where Small Business Trends is speaking to some of the best minds in business today. The goal of the series is to pick the brains of successful entrepreneurs, best-selling author, and executives with organizations serving the small business community, to provide the Small Business Trends community with their val […]
  • Great Job Security September 10, 2010
    I used to be an inside salesman. My job was to sell via phone and online, and to support several outside salespeople as well. One day, one of the outside guys was in the office, and he and I were discussing clients. “I dunno how you do it,” he said. “Being chained to a desk all day? I couldn’t do it.” We finished our chat, got a nice lunch on the company, an […]
  • Small Business News: The Real Deal September 10, 2010
    Sometimes small business news and advice is just too theoretical, too poetic, too colorful to help the average small business owner or entrepreneur. We get it. That’s why we assemble the Small Business Trends news roundup to give you the news and information you need to start or operate your small business more creatively, more efficiently, more positively t […]
  • Q3 Kauffman Economic Outlook: Uncertain September 9, 2010
    The Kauffman Economic Outlook: A Quarterly Survey of Leading Economics Bloggers for the third quarter of 2010 has recently been released. Compared to the responses in the second-quarter 2010 Outlook–which was not all that rosy--the viewpoint this time around has become far more pessimistic. Sixty-eight percent of economics bloggers who responded to the Q3 su […]
  • 9 Places to Get Involved and Build SMB Satellite Communities September 9, 2010
    As small business owners, we’re often told to get out there and engage–that we should use social media to “even the playing field” (an expression I hate) and “meet” our customers and potential customers at the watering holes where they hang out. But…where should we go? What types of social site are out there for a small business owner who wants to create a p […]

How To Effectively Use Social Media To Grow Your Business

Although an increasing number are using social media but far less are using it effectively. Unfortunately, many of those individuals are now jumping on the social media bandwagon with the desire to gain as many in their network as possible for the purpose of shoving their marketing down their throats. The solution is that if you want to gain viable connections that will funnel traffic to your site or customers to your business you need to be seen as an asset in meeting their [...]