Posts Tagged ‘Consumers’

Interesting Insights Taken From Survey Surrounding Sponsored Tweets

Hard data that shines a positive light on the attitudes and effectiveness of sponsored tweets by major brands

How To Comply With The New FTC Internet Marketing Guidelines

Yesterday the FTC officially announced that they are implementing a 2nd phase of new guidelines pertaining to marketing, advertising and product/service testimonials. Many originally thought the steps that would be taken would be to punish fake or deceptive blogs. This is basically referring to a blog with a totally nonexistent author containing one post/story that promotes a product or service for a CPA Although this might have been one factor, the new guidelines were more far reaching than many anticipated and will permanently change how internet marketers do business.

Making The Video: Internet Marketing’s Inexpensive Money-Making New Frontier

We want our advertising to provide enough information to draw traffic to our site, increase interest in our business, give us credibility and ultimately create a momentous “buzz” about what we’re marketing.

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